Promoting team spirit with the engagement app

To­geth­er with the com­mu­nic­a­tions team at Cred­it Suisse Switzer­land, we spent five days de­vel­op­ing a pro­to­type in the form of a hik­ing app with cool fea­tures: four parts of the coun­try, 3,000 em­ploy­ees, one goal: the Mat­ter­horn - ac­cess­ible via around 158 routes. The ba­sic re­quire­ment was that all em­ploy­ees should com­plete at least one stage of the vari­ous routes to­wards the Mat­ter­horn - and act­ively in­ter­act with each oth­er via the di­git­al ser­vice.

In the pro­to­type, we present routes that all lead to­wards the Mat­ter­horn. The plat­form also con­tains nu­mer­ous ser­vices such as sur­veys, im­age up­loads, a dash­board show­ing the num­ber of kilo­met­ers and routes walked, etc. After day 3, our UX/UI team took over the mockups and de­ve­loped soph­ist­ic­ated pro­to­types in the Cred­it Suisse look.

We ran through the pro­to­type in­tern­ally with a small test group with the aim of present­ing man­age­ment with a pro­to­type that was as close to real­ity as pos­sible. The de­cision-makers had to pitch the con­ven­tion­al idea (one-day ma­jor event in Basel) against the new idea with the di­git­al plat­form that could be used in the long term with a "mo­bile first look". The de­cision was un­an­im­ous in fa­vor of the un­con­ven­tion­al solu­tion.

• De­sign Thin­king

• Ser­vice De­sign

• UX/UI De­sign

• Pro­to­typ