ZeCarb Messer Group
From zero to a sustainable business idea
From contact to contract
For today's brands, it is no longer enough to show off in order to attract attention. The decisive factor today is the "purpose", the value. Our approach of including the community in the brand helps to identify potential. These insights enable us to create flavourful brands that aspire to lead and rethink your industry. ZeCarb is one such brand.
- Brand strategy, identity
- e-commerce platform
- Naming, design system
From contact to contract
ZeCarb is active worldwide. The vision "from contact to contract" arose from the desire to ensure that not every lead triggers 1000s of air miles. The platform contains appropriate query and enquiry systems that enable targeted online advice at the start of the collaboration.
Part of the Messer Group
The ZeCarb brand positioning is independent, but visually based on the parent company Messer Group in Krefeld. The brand is deliberately charged with stories and values relating to the reduction of CO₂, with the aim of finding the right employees who want to make a contribution to a better world with their work.
Expertise + Technology
- Brand strategy and -design
- Content Marketing
- Design system
- UX/UI Design
- Next-js
- CMS
