The Bulletin, the oldest banking magazine in the world, had many defining style features. One of them was the double-page infographics that were included in every issue.
In the private client segment, Credit Suisse focused on reputation management with the Bulletin: the approximately 80-page magazine was dedicated to economically and socio-politically relevant topics and prepared them monothematically - in four issues per year. These were developed together with the editorial team of Ammann, Brunner and Krobath (ABK).
"The visual identity of the Bulletin is characterised by three features: A design that puts the text in the centre. Infographics that are entertaining and informative, and an exclusive, high-quality imagery that gives the magazine glamour and an international touch" explains Michael Rütti, Creative Director and Partner. The bulletin is conceived and realised in cooperation with the picture editorial department of Studio Andreas Wellnitz, Berlin.